Stephen Colbert on the Campbell's - Progresso Soup Advertising War [video]
The Colbert Report tackles the recent phenomena of "comparative advertising" as shown in the "mudslinging slimefest" between Campbell's Soup and Progresso. Stephen Colbert had to pick sides though, since Campbell's sent him a prototype can for their newest flavor, Stephen Colbert's Easy Street Soup:
They haven't told me what's in it, but I don't care if it's Cream of Lead-Based AntiFreeze, as long as the check clears, and there's MSG in it. Besides, what do we really know about this Progresso? Sounds European. I bet their alphabet soup has umlauts in it.