Tom Colicchio's Diet Coke Commercial [video]
Last night, Diet Coke aired a new commercial with Tom Colicchio that poked fun at food trends, including tall food, dots and dashes of infused oils, and especially the Alinea-style plating. In the ad titled "Tom Colicchio on Taste," he says:
When it comes to good taste, it's important to know the difference between being sophisticated and uh... whatever that is. You don't have to over-complicate it. No gimmicks, no fads, no... shrimp nests. Just keep it simple. Because when you start with good taste, you don't need anything else.
Video: Tom Colicchio's Diet Coke Commercial