Big Deals: Creators of the Bacon Explosion Writing a Book
In what might be the first instance of a food meme to land a book deal, Publisher's Marketplace (reg required) reports the mind-boggling news that Jason Day and Aaron Chronister, better known as the inventors of gastrobomb (and New York Times article subject) The Bacon Explosion, have landed a six-figure book deal. Beth Wareham at Scribner picked up the rights to the forthcoming Barbecue Makes Everything Better, based on the duo's website BBQ Addicts.
Just to reiterate: The inventors of the Bacon Explosion were paid hundreds of thousands of dollars. We presume the book deal was just a formality, and this is merely payment for Meme Services Rendered.
Update: Turns out that the Bacon Explosion book will inexplicably be devoid of the Bacon Explosion.