Good Enough to Eat: Paintings by Nouar [food art]
Nouar is a Los Angeles-based artist and illustrator who takes inspiration from classic animation, Americana, and vintage advertising. Brightly- and colorfully-painted, featuring anthropomorphized edible characters, her work carries a sometimes dark and subversive undertone that serves as a criticism of consumerism and commercial culture.
Also see her blog, Nouar's Numnums which offers examples of her commercial work, including her illustration work for Nickelodeon. We got in touch with Nouar, and she offered some insight into her work:
Developing mascots with happy cartoon faces on merchandise encourages consumers to feel comfortable... I have always been completely fascinated by our massive consumer culture and often feel everything around us is a commercial, constantly manipulating us into desiring things we don’t really have a need for, or shouldn’t want in the first place.
I (try) to incorporate a lot of humor in my work, as well as darker elements which are sometimes obvious, other times hidden, and often personal.
Back in February, the Jonathan LeVine Gallery in New York City held an exhibit of her work entitled “You Look Good Enough to Eat!” Nouar's next show, encompassing more illustrative and graphic art, will be held at the Key Club in Los Angeles, starting August 20th. Limited-edition fine art prints of select works are also available for sale on her Etsy store.