Taco Bell's Bellhedz Rips Off Kid Robot's Vinyl Toys
Corporations reappropriating urban art and design is nothing new, but this is pretty shameful: Fans of vinyl toys are up in arms over Taco Bell's new line of Bellhedz figures that are being packaged with kids' meals because they're total ripoffs of Kid Robot's Dunny series of vinyl action figure toys. Even the packaging is nearly identical. (If you know anything about "urban vinyl" toys, the fans are insanely obsessive about them.)
In response, Kid Robot humorously knocked off the Bellhedz promotional material (above right) and is holding a "Death to False Vinyl Rally" today (September 4th) in New York City where they'll be giving away over a thousand Dunnys (11:30am-1:30pm at Houston & Lafayette, just off Broadway).