Creepy Chinese Food Safety Ads

View larger. Photo via adsoftheworld.com
These food safety ads from the Beijing Women & Children's Development Foundation are nicely executed but super-creepy: Kids enjoying themselves in playgrounds built out of giant food, etc. But on closer inspection, the pizza slices are topped with shards of glass, the hamburger is a scorpion-burger, sushi is infested with bugs, the jello is spiked with thumbtacks, a beehive stands in for a lollipop, and a landmine is disguised as a melon. The tagline, as translated by Ads of the World, "Do you really know about his food?"
What the hell is going on? Is adulterated food such a problem in China that people need to be reminded to be careful that there might be poison in their food? Can someone please translate the text on these ads?
Update: Commenter realityindreams tells us:
the sushi one says, "is his world really safe?" the jelly one says "can you be so sure of her safety?" and the mine one says "have you seen clearly the world that your child is in?"

View larger. Photo via adsoftheworld.com

View larger. Photo via adsoftheworld.com
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—Raphael Brion
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