NYC Subway Car Full of Apples [video]


Here's a PSA for City Harvest in which a New York City subway train opens its doors and releases a few hundred thousand apples onto the platform (it's CGI, don't worry). It's supposed to serve as a reminder that food is wasted every day. Made by The Mill NY for Draftfcb New York. Shoot Online had more info on how it was made.

Video: City Harvest - Apples

[via Adfreak]

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