Posts Tagged 'coffee'

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Coffee Cups at UK Coffee Retailer Puccino's

Brand New runs an interview with designer Jim Smith, creator of the offbeat coffee cups for Puccino's, the UK’s "largest coffee bar franchise." My favorite is the one that reads "Cola is for wimps." See more coffee cups at Jim Smith's Flickr set.

Starbucks Election Day Coffee Giveaway: Cheap, Effective PR

Starbucks' Election Day free coffee wasn't about goodwill or celebrating democracy—it was marketing. And it was cheap, costing around $350,000 for a single ad on Saturday Night Live. Since one in every five or six customers buy food, and figuring in the raw cost of coffee, Starbucks likely made money on the promotion. AdAge reports: [...]

The Verbal Shorthand for Starbucks Election Coffee

A new phrase has entered the election lexicon: my local Starbucks has a verbal shorthand for the free coffee they've been slinging all day:
Tall, I Voted.
Example usage: "Tall, I Voted, nonfat, with extra sugar."

Comparative Advertising, Mmm Mmm MSG

The New York Times reports on the recent phenomenon of "comparative advertising": aggressive ads wherein brands attack their competitors by name. It's the Pepsi Challenge all over again, but with soup and coffee instead of two near-indistinguishable colas.
The Campbell Soup Company is calling out Progresso chicken noodle soup for having MSG, and Dunkin' Donuts [...]

Vote and Get a Free Coffee from Starbucks [video]

On Tuesday, Starbucks wants you to wait in line to vote and wait in line in their stores to get free coffee:
If you care enough to vote, we care enough to give you a free cup of coffee.
Come into any participating Starbucks on Nov. 4th, tell us you voted, and we'll proudly give you a [...]

De-Starbucksification of New York City

A New York Times piece on the recent wave of independent gourmet coffee shops opening all over New York City:
“What you see going on now is a de- Starbuckification, if you will,” said Suzanne Wasserman, a food historian who is director of the Gotham Center for New York City History. “People are yearning for authenticity.”
On [...]

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