Posts Tagged 'Domino’s Pizza'

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Adventures in Marketing: The CEO of Domino's Pizza Burns Cease-and-Desist Letter from Subway [video]

The other night, during American Idol, Domino's Pizza debuted its newest commercial, where chief executive David Brandon burns a cease-and-desist letter from Subway. The letter demanded that Domino's Pizza drop its claim that its new "Oven Baked Subs" beat Subway's baked sandwiches in a national taste test, reports the Nation's Restaurant News.
Says the CEO in [...]

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