In the delightful 2003 film Elf, Will Ferrell plays Buddy, the adult human who as a child was raised by elves at the North Pole. And he's completely and utterly addicted to sugar. "We elves try to stick to the four main food groups: candy, candy canes, candy corns, and syrup," he says as he [...]
The Center for Consumer Freedom, an advocacy group funded by food corporations, released this ad decrying the New York City Department of Health's attitude towards junk food by asking "When did the Big Apple become Big Brother?" It's largely in response to the New York City DOH's recent demonizing of sugary drinks by running [...]
Last night on The Colbert Report, Stephen Colbert completely lost it after learning that there's a sugar shortage in the US (we won't ruin it for you).
Says Colbert: "I knew we never should have baked the world's largest cupcake. We flew too close to the sun... Can you imagine an America with no sugar? Juice [...]
The design firm Pentagram blogs about their new packaging for Truvia, the new natural, no-calorie sweetener derived from the leaves of the stevia plant. Designed by Paula Scher and Daniel Weil, the brand identity is a marked contrast from established rivals Equal, NutraSweet, and Sweet ‘N Low. Lovely. [via]